“Since 2018, the chain has been using digital price labels that can change in real-time based on the mountains of data the store collects on shoppers. Kroger expanded this system to 500 of its 2,750 retail grocery stores in 2023.
Kroger has been working with Microsoft since 2018 to put cameras on its so-called EDGE (Enhanced Display for Grocery Environment) shelf displays. These let them do video analytics to enable “personalized offers” based on “customer demographics” — and certainly not price gouging based on age, sex, or color”
https://pivot-to-ai.com/2024/08/13/kroger-unveils-ai-powered-automatic-price-gouger/